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Digital Photography started in 1975...no, really!
Posted On June 23, 2016
Imagine a world where photography is a slow process that is impossible to master without years of study or apprenticeship. A world without iPhones or Instagram, where one company reigned supreme. Such a world existed in 1973, when Steven Sasson, a young engineer, went to work for Eastman Kodak.Two years later he invented digital photography […]
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Major Firmware Update on Fujifilm X-Series Lenses
Posted On June 14, 2016
By now its common knowledge that Fujifilm are famous for bringing the best functionality to X Series equipment through firmware updates. Today is a day you most likely have been waiting for – a huge release of updates to a range of X Series cameras and lenses. Online right now, you will find a total […]
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The New Era of Instant Photography
Posted On June 8, 2016
By Abby Swain-Mitchell As a child that grew up in the height of the Instant era, I am so excited to see the new generation of cameras and the old cameras being brought back to life. All those children’s parties where the camera was snapping away and the marvel that we could see our pictures […]
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The OLYMPUS PEN-F - The Mirrorless Masterpiece
Posted On January 27, 2016
Initially introduced in 1959, the Olympus PEN is something of an icon in the photographic world. With a sleek, distinctive aesthetic, as well as compact and portable form factor, the first Olympus camera designed by Yoshihisa Maitani aimed to provide a high quality, no compromise camera for photographers, that was small enough to be taken […]
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Hands on with Fujifilm X-Pro2 - The FIRST Review
Posted On January 15, 2016
James Gilbert from our Chelmsford Store, is a bit of dab-hand when it comes to taking a camera through it's paces.  Here, he was given a chance to preview the FUJIFILM X-PRO2 and give it a thoroughly good run down... In the interests of full disclosure I should tell you all I absolutely loved the X-Pro1. […]
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New Cameras & Lenses Announced at CES
Posted On January 6, 2016
Hello from the Consumer Electronics Show in Las Vegas. It has already been an eventful two days with lots of incredible product announcements and we're really excited to pass these on to you. For a quick over view, read on... From Olympus… Olympus 300mm f4.0 IS PRO M.ZUIKO DIGITAL ED Professional photographers who prefer the […]
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Review of the Canon Powershot G5X
Posted On November 13, 2015
James Gilbert, from our Chelmsford Store, is becoming our resident reviewer and is known for taking a camera through its paces.  We've sent James out with the New Canon Powershot G5X.  He has explored the ins and outs of this new pro-level compact...  He even managed to find some sunshine for the test drive. The introduction of […]
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Sony Adds Uncompressed RAW and Phase DetectionAF for Faster and More Precise Autofocus to α7 II Full Frame Camera
Posted On November 6, 2015
New Features to be enabled via firmware update available from 18th November, 2015 Sony have announced that it will release a free firmware update for α7 II cameras on November 18th, 2015 that will add uncompressed 14-Bit RAW image capture and activates phase detection autofocus for faster and more precise autofocus with lenses designed for […]
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